5 Disadvantages of Global Market
There are differences in:
- consumer needs and wants, and usage patterns for products
- brand and product development
- the competitive environment. (High or Low)
- the legal environment, some of which may conflict with those of the home(Local) market
- the administrative procedures and product placement can occur
By conducting thorough research, you will find the proper ways to adapt to distinct aspects of the target country or countries (e.g. examine social, economic, political situation, international and exchange rules).
