1. Warby Parker
For building the first great made-on-the-internet brand.
2. Apple
For creating magic with minutiae.
3. Alibaba
For helping consumers save, spend, and be entertained.
4. Google
For making the hit laptop nobody saw coming.
5. Instagram
For its beautiful relationship with the fashion industry.
6. Color of Change
For creating a civil rights group for the 21st century.
For making itself the belle of the streaming- TV ball.
8. Virgin
For perfecting customer service for an innovative clientele.
9. Indigo
For making it feel good to fly cheap.
10. Slack
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